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bolt advertising |
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In this age of high-tech digital whiz bang, something is getting lost. It’s called “the big idea”. That’s why before we turn on our computers, we roll up our sleeves. And we start digging. We want to know what the seed is. Then we need to know where to plant it. How to make it grow. And how to harvest the results. And in doing all this, we look for ways to use green solutions to get it all done. |
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People's Choice Awards Invitation |
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A standard advertising piece isn't enough for Hollywood when Bolthouse Productions needs to grab attention for their high profile celebrity events. Designing and fabricating this direct mail invitation to the 2007 People's Choice Awards required thinking out of the box, and thinking like a star.
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A creative solution and angle was key in trying to entice celebrities to attend this high profile event. We rolled up our sleeves and simply thought: what can we do that is different. We presented 3 options, all of which had their own style. Using printed plexi glass, a wax seal with a modern sleeve and unique materials that had substance, this piece was hard to resist. The party went on and Bolthouse got their celebrity turnout.
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We have experience with many Celebrity events. When dealing with this kind of clientele and market, Bolt Advertising knows that taking out all the stops is vital. We find out what the event is, what it's all about and who's attending and we align our design and strategy based on the facts.
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